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Stars like Tom Holland have largely stayed away from CinemaCon this year, but a trailer for his upcoming “Spider-Man: No Way Home” sequel was shown<br> <br>Spooked by the pandemic and streaming platforms, the embattled movie theater industry called on new “Ghostbusters” and “Spider-Man” films as it vowed to fight back at a major trade summit in Las Vegas Monday.<br> <br>CinemaCon — which typically sees Hollywood studios bring glitzy stars and never-before-seen footage to a Las Vegas casino to woo theater bosses — did not take place at all last year as the pandemic shuttered cinemas around the world.<br> <br>But with nearly 90 percent of domestic theaters now back open, Sony Pictures used its opening night presentation slot at Caesars Palace to set the tone for a returning event that is determined to prove the future of the big screen.<br> <br>Studio bosses showed a new trailer for its much-anticipated “Spider-Man: No Way Home” superhero sequel, before previewing “Ghostbusters: Afterlife” — a heavily nostalgic follow-up to the 1984 supernatural comedy classic — in full to a rapturous crowd.<br> <br>”Over the last 19 months, there’s been a lot of doom and gloom,” said Josh Greenstein, president of Sony’s motion pictures division.<br> <br>”But we know movie theaters, and the theatrical movie experience, will triumph,” he added.<br> <br>The presentation also squeezed in brief footage of “Bullet Train” starring Brad Pitt, and future superhero fare including a sequel to “Venom,” and “Morbius.”<br> <br>Clips from Denzel Washington’s “A Journal for Jordan” and a movie adaptation of bestselling novel “Where the Crawdads Sing” produced by Reese Witherspoon were also shown, before a longer “Spider-Man” trailer teased how the film will tie in with other popular Marvel characters including Benedict Cumberbatch’s “Doctor Strange.”<br> <br>Attendees then settled in for “Ghostbusters: After Life,” introduced by its director Jason Reitman and his father Ivan, who directed the original.<br> <br>Plot details are under strict embargo, but the film, set almost four decades after the first movie, finds young descendants of the original’s wise-cracking ghoul hunters picking up the mantle — and vacuum backpack.<br> <br>- ‘Not too bright’ -<br> <br>CinemaCon is taking place despite fears about the Delta variant that have caused some pandemic restrictions to be reimposed on Hollywood in California, and glitzy A-listers have largely stayed away from the Las Vegas event.<br> <br>Organizers have forged ahead with Covid protocols in place, including proof of vaccination or a recent negative test for attendees.<br> <br>While Disney is largely absent, other traditional major Hollywood studios showing their wares this week include Warner, Universal and Paramount.<br> <br>Each of those studios has experimented in some form during the pandemic with using streaming platforms to launch their movies — an ever-growing concern for big-screen movie theater chains.<br> <br>Sony, the only major Hollywood studio without its own streaming service, drew loud cheers with its “commitment to preserving and protecting the exclusive theatrical window” — referring to the traditional time-period in which movies can initially only be shown in theaters.<br> <br>”Viewing movies simultaneously in theaters, and in the home, is devastating for our collective industry,” said Greenstein.<br> <br>Sony movies CEO Tom Rothman pointed to the recent success in movie theaters of “Free Guy,” a comedy from a rival Disney-owned studio.<br> <br>While other recent releases have flopped, “that film has done great business, because, number one, it’s terrific — and number two, you actually can’t watch it at home on television,” he said.<br> <br>”We’re not too bright out in Hollywood, but we’ll figure it out,” he added.<br> <br>CinemaCon runs until Thursday.<br>
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